Privacy Policy
Effective date: August 27, 2026. Last updated: August 27, 2026.
Who This Covers
This Privacy Policy explains how Drake’s Athletics (“we,” “us,” “our”) collects, uses, and protects information from visitors to drakesathleticsclub.com, applicants for coaching, newsletter subscribers, and anyone who contacts us through the site.
Information We Collect
When You Apply for Coaching
We collect the information you submit through the Apply form: your name, email, age, location, primary goal, target race, current training background, previous experience, biggest training challenge, why you’re interested in Drake’s Athletics, and anything else you choose to share. This information is stored securely and used only to evaluate your application and, if you move forward, to build your training plan.
When You Sign Up for the Newsletter
We collect your email address (and name, if provided) to send you updates, training content, and occasional announcements. You can unsubscribe at any time using the link in any email we send.
When You Contact Us
We collect the information you provide in the contact form, typically your name, email, and message, so we can respond to you.
When You Become a Coaching Client
Additional information is collected and processed through TrainingPeaks (our coaching platform) and, where applicable, our payment processor, both of which have their own privacy policies governing how they handle your data.
Automatically Collected Information
We use Google Analytics, managed through Google Tag Manager, to understand how visitors use the site (pages viewed, general location, device type). This data is anonymized and used only to improve the site and our content, not to personally identify you. Google Analytics does not run, and no analytics cookies are set, until you actively consent through the cookie banner described below.
How We Use Your Information
We use the information we collect to:
• Evaluate coaching applications and communicate with applicants
• Deliver coaching services, including building and adjusting training plans
• Send newsletter content to subscribers who’ve opted in
• Respond to inquiries submitted through the contact form
• Improve the website and our services, using anonymized analytics where you’ve consented to it
• Meet legal or contractual obligations
We do not sell your personal information to third parties.
Who We Share Information With
We share information only as necessary to operate the business:
• TrainingPeaks, for coaching delivery and communication with active clients
• Payment processors (such as Stripe), for billing active coaching clients
• Google Workspace and Google Sheets, used internally to track applications and coaching relationships
• Google Analytics and Google Tag Manager, used for anonymized website analytics, only after you consent via the cookie banner
• Cookiebot (by Usercentrics), our cookie consent management provider, which records your consent choice
We do not share your information with advertisers or data brokers.
Data Retention
We retain application and coaching information for as long as reasonably necessary to provide our services and maintain business records, and delete or anonymize it when it’s no longer needed, unless we’re required to retain it longer for legal or accounting purposes.
Your Rights
You can request to:
• Access the personal information we hold about you
• Correct inaccurate information
• Delete your information, subject to any records we’re legally required to keep
• Unsubscribe from the newsletter at any time
• Change or withdraw your cookie consent at any time (see Cookies section below)
To make a request, contact us at contact@drakesathleticsclub.com.
International Visitors
Drake’s Athletics is based in the United States. If you’re accessing the site or applying for coaching from outside the U.S. (including participants in international group trips), your information will be processed in the United States, which may have different data protection laws than your home country.
Children’s Privacy
Drake’s Athletics coaching and this website are intended for adults. We do not knowingly collect information from anyone under 18. If you believe a minor has submitted information to us, contact us and we’ll remove it.
Cookies
When you visit drakesathleticsclub.com, you’ll see a cookie consent banner. Nothing beyond strictly necessary cookies is set until you make a choice.
We use the following categories of cookies, managed through Cookiebot:
• Necessary, required for the site to function. These are always active and don’t require consent.
• Statistics (Google Analytics), which helps us understand how visitors use the site. This category does not run until you click Accept.
You can change your cookie preferences at any time using the cookie declaration and consent controls below, or by adjusting your browser’s cookie settings, though disabling necessary cookies may affect site functionality.
Changes to This Policy
We may update this policy as the business grows. The “last updated” date at the top will reflect the most recent revision. Continued use of the site after changes means you accept the updated policy.
Contact
Questions about this policy or your information: contact@drakesathleticsclub.com
Cookie Preferences
Your current consent status and controls to change it are below.